Everyone has a blog these days and some are more successful than others. Part of this could be due to how interesting the blog is or how entertaining. Sometimes it can be really difficult to write an interesting blog particularly if the subject is thought of as being a bit dull. We have found some great tips to help you improve your blog writing skills, so take a look and maybe it will help you get your blog noticed.
For a good chunk of my career I suffered from a mental disease that targets corporate marketers.
It’s called Dull-itis. It isn’t lethal but it does repel readers and success. The crazy part is that Dull-itis sufferers believe (incorrectly) that the cure is to simply be more dull. They obsessively work to drain life and emotion from every single communication. They spend hours in conference ways crafting obtuse words to describe simple situations.
Once I sat in a meeting where my management team accused me of making things too simple. Essentially, they were afraid that client’s wouldn’t pay for straight-talk.
Dull-itis strikes again.
The symptoms can be seen in business blog posts. The post start with a mind-numbing thesis. Next comes a astonishingly boring dissection of the mundane and ends clumsily like two preteens experimenting with their first kiss
These dullard blogs are ignored and often forgotten, hidden out of sight until someone has the courage to pull the plug.
If you suspect that you suffer from Dull-itis then take the following prescription. Click here to continue