The world of SEO is quite complicated to get your head around, but once you have the basics under your belt, there is no doubt that anyone can do SEO, you just need the training, time and tools, at least that is my view and effects how we approach discussions with potential customers in that where they so have the time, we always suggest that they do as much as they can.
The problem we come across more often than not though is that they don’t have the time to do SEO, just as much as they don’t have the time to do their own accounts.
But for some, the idea of doing their own SEO is really appealing, and for them being able to obtain resources from the web is really great. We are therefore really pleased to be able to point people at this page.
Is do-it-yourself (DIY) search engine optimization (SEO) possible if you lack SEO experience?
“DIY SEO is not just possible, it’s usually preferable,” according to Eric Ward, a noted linking strategist and publisher of the Linkmoses Private newsletter. “Nobody will care as much about your business as you.”
Whether you’re a small business owner or an online marketer at a large company looking to enhance your SEO, the most important thing is to “recognize that the techniques and tactics a DIY SEO’er must use are not universal,” Ward says. “A site that sells hand-carved boomerangs requires different SEO techniques and tactics than a site that sells bobsled parts. While there are some technical aspects to SEO that are common, the ultimate success or failure of your site will be based on SEO and promotion strategies that differentiate you from everyone else.”
We’ve grouped the following 25 invaluable DIY tips from SEO experts into four categories: Keywords, Links, Blogging and Social Media, and Strategies. (Click the links to jump directly to additional sections.) A few of the recommendations may be beyond your technical reach, but understanding the concepts will help you work more effectively with SEO professionals.
Click the link for the full story on DIY SEO