Getting your website noticed by the search engines
Getting your website noticed by the search engines begins with a good website. Your website is your shop window, so consider what you want visitors to see and remember that first impressions really count. Once you have decided on your website, make sure you consider how to get it on the search engines. This aspect can be very confusing to people and there are many ways of doing it but make sure you only use approved ‘white hat’ methods.
We are often asked – How do I get my website to come up in Google?
Well the answer could be a one liner “let us do it for you” – but this is a short article on the main things you can do for yourself or ask your web designer to help you with.
Start with a good website
It’s all very well putting in lot’s of effort to getting your website found, but if the site is poor in quality and information it can have a negative effect on your business. Make sure that your website is packed with compelling and genuinely useful information for your Dream customer
Make sure it is Search Engine Friendly
Ensure each Page has a proper Title (seen in the bar along the top of the window and on the taskbar button along the bottom)
- Each Page should contain different Description Metatags (special hidden code that suggests what description to use and what words people might use to find your site)
Use Search Engine Friendly URL – e.g. bbc.co.uk/weather The website is regularly updated at least once a month with some change (e.g. news, or events). Click here to read on
Further reading
Getting your site seen by the search engines